Google Adwords
The TURN-KEY Google Ads Business Solution NO Agency Wants You to Know About
Why You've Never Been Offered a Google Ads Solution Like This Before
Most agencies profit from your dependency. We believe in your autonomy. Discover the one-time, Turn-Key Google Ads solution that hands you a complete lead system and the skills to run it—breaking the cycle of permanent monthly retainers for good.
- The Secret: One strategic investment, not a forever fee.
- The Truth: You get full campaign ownership and control.
- The Empowerment: Custom training to become your own expert.
The Unspoken Agency Business Model
The "Client-For-Life" Strategy: How Traditional Agencies Really Work.
Their goal isn't to make you self-sufficient; it's to make you indispensable. You're caught in a system designed to:
- Lock You In: Create "black box" campaigns you can't understand or manage without them.
- Bill You Forever: Tie you to never-ending monthly retainers, regardless of results.
- Hoard Knowledge: Keep you in the dark to guarantee you'll keep paying for simple changes.
- Shift All Risk: You fund the ad spend and their fees, bearing 100% of the financial burden. This isn't a conspiracy; it's a profitable business model. But it's terrible for your business.
The Google Ads Agency That Wants You Gone Within 60 Days
Most agencies want you calling them forever. We're the opposite. As a Google Ads agency built on ownership, not dependency, we build your campaign, prove it works, then hand you the keys — full access, full control, no permission needed to pause, scale, or walk away. We work with businesses across Australia this way, and if you're after a google ads agency in Brisbane specifically, we're local and happy to meet — but the model, the training, and the outcome are identical no matter where in the country you're based.
The Solution You Need
The Turn-Key Ownership Model: Why It's Bad for Their Recurring Revenue (But Perfect for You).
We've built a solution that aligns our success with your independence. It's a single project with one objective: to make you the owner of a high-performing Google Ads asset, where you will be trained to turn the leads on and off whenever you desire.
1# The Build
We architect your complete campaign—strategy, keywords, ads, tracking—just like a top agency would.
2# The Tune-Up
We manage and optimise it for 60 days, proving its performance and generating data.
3# The Handover & Training
We then give you everything: the access, the campaign, and training videos so you can independant.
Case Study: He Invested His Last $2,000 in Our Google Ads Strategy. 12 Months Later, He Sold His Business & Cashed In.
This is the story of Steve Dawson and Opti Build Services. It’s a testament to what happens when precise strategy meets execution—and the transformative results that are possible. While Steve was on our traditional managed plan, his journey is the exact proof-of-concept for our new Turn-Key model. It shows the outcome we deliver, now with one revolutionary upgrade: you own the system.
Steve came to us with a website that was not performing. Our first step was building him a modern, high-converting site—a solid foundation.
With the website live, Steve faced a critical decision. He had $2,000 left in his marketing budget and a choice: follow generic advice for Facebook Ads or trust our analysis.
We showed him the data: his clients—builders and trades—don’t browse Facebook for services; they actively search on Google. Skeptical but decisive, Steve placed his final $2,000 bet on our managed Google Ads campaign.
The Takeaway: Great results start with a foundation and a strategy tailored to your audience, not a guessing game.
“It took within the first week I had leads coming through... the best thing about them was they were very, very strong
leads. In the first batch of six, four already converted to clients... the cost per lead is down to probably $4 bucks.
An average client for me is worth between $6,000 to $10,000 a year.”
The system worked with startling speed and efficiency. The $2,000 investment wasn’t a cost; it was the catalyst that opened a pipeline of high-value, repeat clients.
The campaign worked too well. Just six months in, Steve was overwhelmed with qualified leads.
He sent us an email that is the ultimate badge of honor—and the perfect case for change.
This moment is the pinnacle of marketing success, but it reveals a flaw in the traditional agency model. Steve’s growth was constrained by our availability. He had to ask us to turn his lead flow on or off. His operational capacity was now tied to our response time.
What if Steve had owned the campaign himself? He could have instantly scaled it up or down based on his team’s capacity, maintaining perfect control over his business’s growth rhythm.
12 Months Later - The Transformation & The Turn-Key Vision
“I was skeptical at the start... but the results I've got, I had to double the staff that I have and business has just been booming.”
The outcome was transformative. The consistent lead generation didn’t just create busywork; it built a valuable, systemized business asset. This asset became so robust that Steve successfully sold Opti Build Services, using its proven, market-driven lead generation as a key selling point.The Opti Build Story Isn't Just a Case Study. It's Your Blueprint. Steve’s journey proves our Google Ads system delivers unmatched, tangible ROI. Our new Turn-Key Google Ads Business Solution is the evolution of this success.
It's Your Blueprint.
Steve’s journey proves our Google Ads system delivers unmatched, tangible ROI. Our new Turn-Key Google Ads Business Solution is the evolution of this success.
We give you what Steve had:
- The same expert strategy and campaign architecture.
- The same focus on high-intent, high-value leads.
- The same potential for transformative growth.
Plus one critical advantage Steve didn’t have:
- Complete ownership and control. You hold the keys. You decide when to accelerate and when to pause. You build equity in a marketing asset that becomes part of your business’s value.
Why choose the Turn-Key model? Because you shouldn’t have to ask permission to manage your own success.
The Turn-Key Google Adwords Solution
You don't just save thousands—you stop the monthly fees forever and gain a permanent marketing asset for your business.
What You'll Receive
The "Industry Standard" (Agency Managed Service)
IMD's Turn-Key Solution
Campaign Strategy & Setup
✓ Included (to lock you in)
✓ INCLUDED (to set you free)
Monthly Management & Optimization
✓ Required & Ongoing
✓ INCLUDED (to set you free)
Ad Spend Management
You fund it + pay them a % or fee
✓ You control it directly (we advise)
Campaign Ownership & Access
✗ They retain control
✓ FULL OWNERSHIP & ACCESS
Knowledge Transfer & Training
✗ Never provided (creates dependency)
✓ COMPLETE TRAINING LIBRARY
Ability to Pause/Scale Instantly
✗ Must request permission
✓ You have full control
Long-Term Cost Model
Pay FOREVER.
Invest ONCE.
Monthly Cost (approx.)
$500 – $5,000+ (management fee only)
$0 after initial project
Typical First-Year Cost
~$6,000 – $60,000+ (fees only)
$4,500 + GST (one-time)
Total Value & Outcome
A permanent monthly expense. You rent a service.
A business asset you own. You keep the equity.
SAVE $6,000 to over $60,000 in management fees alone
The Turn-Key Solution is a strategic investment. For $4,500 + GST, you get a complete campaign and the knowledge to run it. You don't just save thousands—you stop the monthly fees forever and gain back control over your business.
Google Adwords FAQ's
If this is such a great model, why isn't every agency offering it?
Because the standard monthly retainer is more profitable and predictable for the agency. It creates a "client-for-life" dependency. Our Turn-Key model aligns our success with your independence. We invest more work upfront for a single fee to make you self-sufficient. We believe an empowered client is our best marketing.
What if I don't get any results or leads during the 60-day management period?
Our focus during the 60-day launch is to build, test, and optimize a campaign that targets high-intent users. While we cannot guarantee specific lead numbers (as that depends on your market, offer, and budget), we guarantee you will own a fully-functional, data-driven campaign and the complete knowledge to adjust it. The investment is in the asset and the expertise, giving you the control to make it work long-term.
Can I really manage a Google Ads campaign myself? I'm not a marketing expert.
Yes. We don't give you a generic textbook. You receive a custom video training library recorded specifically for your campaign. We show you exactly which metrics to watch, when to adjust bids, and how to add new keywords—using your own dashboard. We turn complexity into a manageable process.
How does the $4,500 + GST price compare to just running ads myself or hiring a freelancer?
Running it yourself without expertise often wastes more than $4,500 in irrelevant clicks. A skilled freelancer might charge a similar setup fee plus ongoing management. Our price is for expert setup + 60-day optimization + complete training. You're not just paying for labor; you're investing in a transfer of knowledge and a lasting asset, eliminating future management fees.
Is the Google Ads budget included in the $4,500?
No. The $4,500 + GST is our fee for the Turn-Key solution: strategy, build, 60-day management, and training. You control and pay for your ad spend directly to Google. We will advise on a smart starting budget based on your industry and goals, but you have full transparency and control over every dollar spent on clicks.
What happens after the 60 days? Am I on my own?
You are fully equipped to run the campaign yourself. However, we offer an optional Empowerment Retainer ($799/month, no contract) for ongoing expert support, including bi-weekly optimizations and strategy calls. You can activate or cancel this month-to-month support as needed, keeping you in control.
What's the catch with the "one-time" fee? Are there hidden renewals?
There is no catch. The fee is for the defined project: building your campaign, managing it for 60 days, and training you. After that, you own it. The only optional ongoing cost is the add-on support retainer, which you can cancel anytime. There are no forced renewals, licensing fees, or "hosting" charges for your campaign.
Why is this an "application-only" service?
This is a scope-of-work model: our team builds your campaign and actively manages it for 60 days, doing everything we can to set it up for the best possible performance before handover. We then give you the training and the keys, fully equipped to run it yourself. We can't promise specific results — that depends on your market, your offer, and how you run things after handover — but we can promise a properly built, well-optimised campaign and the skills to manage it. Because of the work involved on our end, we only take on a limited number of applications at a time.