Privacy Policy

ernet Marketing Direct Pty Ltd ABN 84 374 653 342 ("we," "us," "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal and business information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

Last Updated: 14th July 2026

We have reviewed and updated our privacy practices in line with the 2026 reforms to the Privacy Act 1988 (Cth), including the narrowing of the small business exemption.

 

1. Scope of This Policy

This Privacy Policy applies to all personal and business information collected by Internet Marketing Direct Pty Ltd across our agency operations and our portfolio of sub-brands, including:

• Internet Marketing Direct (internetmarketingdirect.com.au)
• Web Security Pro (websecuritypro.com.au)
• Holiday Vouchers (holidayvouchers.com.au)

Web Security Pro maintains its own detailed privacy policy covering matters specific to its security and maintenance services. Where there is any difference between the two, Web Security Pro's own policy governs for matters specific to that service, and this policy governs all other Internet Marketing Direct-wide practices.

By engaging our services or interacting with any website in our portfolio, you agree to the practices described in this policy.

 

2. Information We Collect

We only collect personal information that is reasonably necessary to operate our digital marketing agency, website services, security services, and promotional rewards programs. This includes:

• Contact Details: Name, position, email address, phone number, and business address.
• Business Information: ABN, company documentation, domain registrar details, marketing assets, and audience data.
• System & Access Credentials: Website admin logins, CMS profiles, hosting credentials (cPanel/WHM), and server configuration details required to build, monitor, secure, or host your website.
• Financial & Transaction Data: Billing history, subscription records, and payment details.

Note on Billing: All payments are processed securely through encrypted third-party payment gateways (such as Stripe). We do not store full credit card numbers on our systems. Charges across our services will appear on your bank statement under the billing descriptor "IMD WEB & SECURITY."

Specialised Product Data:

• For Web Security Pro clients: Server event logs, security traffic data, malware sample files, and vulnerability scan histories.
• For Holiday Vouchers clients: Voucher identification numbers, certificate allocations, and redemption records.

Technical Data: IP address, location data, browser type, device type, cookie identifiers, and analytics/tracking data collected when you visit our websites.

 

3. How We Collect Your Information

We collect personal information directly from you when you:

• Enquire about our services via forms, email, phone, or live chat.
• Complete our onboarding forms or provide project details, software access, or business information.
• Purchase a service or activate a subscription via our checkout process.
• Interact with our advertising campaigns, website, or social media.

 

4. How We Use Your Information

We use your information to:

• Build, deliver, monitor, and host your website, marketing campaigns, and hosting/security services.
• Provide malware remediation, firewall management, and monitoring through our Web Security Pro division.
• Manage invoicing, payments, and subscriptions.
• Send you project updates, service alerts, technical reports, and support communications.
• Let you know about relevant services from across our portfolio (you can opt out of these at any time via the unsubscribe link in any marketing email).
• Maintain and improve our servers, websites, and security systems.

5. Automated Decision-Making

Some of our tools, such as Web Security Pro's Free WP Security Assessment quiz, use automated processes to generate a risk score or assessment based on the information you provide. These results are for informational purposes and do not result in any automated decision that produces a legal or similarly significant effect on you without the opportunity for human review. Any recommendations arising from these results are followed up by a member of our team.

 

6. Disclosure of Personal Information

We do not sell, rent, or trade your personal information. We may disclose specific parts of
your data to:

• Internal Teams: Authorised staff across Internet Marketing Direct and its sub-brands, on a need-to-know basis, to deliver a unified service.
• Trusted Service Providers: Third-party platforms that support our operations, such as hosting providers, domain registrars, payment processors (Stripe), CRM systems, workflow automation tools, and email platforms.
• Product Fulfilment Partners: Licensed travel coordination and reservation providers, solely to validate and fulfil Holiday Vouchers promotions.
• Legal & Regulatory Authorities: Where required by Australian law, court order, or regulation.

 

7. Overseas Disclosure

Some of the third-party service providers we use, including Stripe, may store or process personal information outside Australia. Where this occurs, we take reasonable steps to ensure these providers handle your information in a manner consistent with the Australian Privacy Principles.

 

8. Data Security

We use administrative, physical, and technical safeguards to protect your personal information
from misuse, loss, interference, modification, or unauthorised access and disclosure. This
includes data encryption, access controls, and restricted internal access on a need-to-know
basis. While we maintain high security standards, no transmission over the internet or digital
storage system can be guaranteed 100% secure.

9. Data Breach Response

We maintain a data breach response plan in accordance with the Notifiable Data Breaches (NDB)
scheme under the Privacy Act 1988 (Cth). If we become aware of a data breach that is likely to
result in serious harm to affected individuals, we will assess the breach and, where required,
notify both the Office of the Australian Information Commissioner (OAIC) and affected
individuals in accordance with our legal obligations.

10. Data Retention

We retain your personal information for as long as necessary to:

- Provide your active services.
- Comply with our legal and tax obligations (typically 7 years for financial records under
Australian law).
- Resolve disputes or enforce our agreements.

When your personal information is no longer required, we take reasonable steps to securely
destroy or de-identify it.

11. Access and Correction of Your Information

Under the Privacy Act 1988 (Cth), you have the right to request access to the personal
information we hold about you, and to request correction if it is inaccurate, out of date,
incomplete, or misleading. To make a request, contact us using the details in Section 14.

We will respond within 30 days.

 

12. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies, including for analytics,
advertising, and remarketing/retargeting purposes.

When you first visit our website, you will be asked to actively provide your consent before
any non-essential cookies (including advertising and analytics cookies) are set. You can
accept all cookies, reject non-essential cookies, or manage your preferences in detail at any
time using the cookie preference tool available on our website.

Essential cookies required for the website to function correctly do not require consent and
cannot be disabled.

You may also manage or clear cookies through your browser settings, however this is in
addition to, not instead of, the consent controls provided on our website.

 

13. Privacy Complaints

If you believe we have breached the Australian Privacy Principles or your privacy rights,
please contact us in the first instance using the details in Section 14. We will investigate
and respond within 30 days.

If you are not satisfied with our response, you may lodge a complaint with the Office of the
Australian Information Commissioner (OAIC) at www.oaic.gov.au or by calling 1300 363 992.

 

14. Changes to This Policy

We may update this Privacy Policy from time to time. Any material changes will be posted on
this page with an updated date. We encourage you to review this page periodically.

 

15. Contact Us

For any questions regarding this Privacy Policy or your personal information:

Internet Marketing Direct Pty Ltd
ABN: 84 374 653 342
Email: [email protected]
Phone: (07) 5609 9457
Website: internetmarketingdirect.com.au