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What is SEO?

What is SEO?

What is SEO? How does it work? And why you need to understand the basics? “We’ve all heard people throwing around the acronym ‘SEO’. And most probably know it stands for Search Engine Optimisation – but that’s where knowledge of it...
John Mu

John Mu

Born in East-Timor, John Mu and his family fled East Timor in 1980 as refugees with nothing but the clothes on their backs. At the age two, John’s parents made the move to Australia and resided in Richmond Victoria. John was raised in housing commission surrounded by...
Two parts to SEO

Two parts to SEO

Here are two parts to Search Engine Optimisations (SEO) (A) SEO On-site optimisation SEO Onsite Optimisation a technical process of tweaking elements on your website to make sure your website is attractive to search engine crawlers. If your website is not optimised...
SEO Google Heat Map

SEO Google Heat Map

Search engines carry out billions of searches every day and display both ads and organic results on their results pages. Organic search results, as already explained earlier, are lists of websites that search engines display when someone does a search with a...
What is Search Engine Optimisation?

What is Search Engine Optimisation?

Nowadays, people simply turn on their computers, laptops or even mobile phones and connect to the Internet for the information that they need. Gone were the days wherein people need to open the pages of newspapers, encyclopedias and magazines, turn on the television...